CRM Admin 101

Foundations of CRM Architecture, Governance, and Revenue Systems. Learn to architect CRM systems, build reliable automation, maintain reporting integrity, and operate as a trusted RevOps operator.

8 SECTIONS
17 LESSONS

CURRICULUM

What a CRM Really Is

CRM vs Marketing Tools vs ERP

CRM Objects & Data Models

Lifecycle Stages

Pipeline Design

Data Entry Discipline

Workflow Fundamentals

Common Automation Patterns

Error Handling & Observability

Core Revenue Reports

Data Integrity Audits

Roles & Access Control

Change Management

API & Sync Fundamentals

Tool Rationalization

CRM Admin Discipline Standards

From CRM User to Revenue Systems Architect

Included with Membership

Sections8
Lessons17
Resources0